Len Gauger

CEO at Connect Space, Inc.

Published on September 10, 2019

4 Ways to Improve your Event Team Culture

If you were to do a quick survey of your event planning office in regards to what they value in a team dynamic what response do you think you’d get? A typical assumption is strong communication. However, saying communication is far too narrow. Instead, employees should prioritize creating a “positive group dynamic” from the start.

It’s imperative to remember that there is no ‘one size fits all’. Do keep in mind that every individual will possess certain strengths or work styles so try to structure your dynamic around that. Also, have fun!

In order to foster employee satisfaction and high productivity, a strong team dynamic needs to be created. But how do you go about doing this?

1. Smart Hiring

No company can build their overall culture, or individual team cultures without hiring people who share its core values and have the willingness to embody those values. There needs to be set recruiting and onboarding practices in place to ensure you find the right fit for your company. This means diligently crafting job descriptions and analyzing resumes prior to interviews in order to sort through the fluff. When it’s time for the interview, keep the age-old “airport test” in the back of your mind. Having a strong army of workers means any team you create will be dynamite.

2. Trust Your Team

Trust is a quality that needs to be instilled in the team culture from the start. Event planning can be stressful with many unexpected challenges. All members want to feel confident in one another’s ability to take action and make decisions. They also want to be acknowledged for their success. Fairness and honesty cultivate an environment that produces innovation and success.

3. Listen to Your Peers

There’s an old business cliche that states ‘people are the greatest asset of a company’ which is the utmost truth. Investing in your teammates should be a top priority since they are the key to success. It’s important to provide each other with constructive feedback in order to constantly improve. Being open to improvements can lead to higher productivity!

4. Have Fun

According to this article, on average 550 million workdays are lost each year due to workplace stress. To keep employees from burning out you should have both professional and personal resources available. From a professional standpoint, work-related stress can come from ambiguity so having appropriate pieces of training, defined roles and support networks will mitigate this issue. From a more fun standpoint we’ve seen teams begin meetings with celebrations and end with successes and have random ping pong breaks or beer-thirty bonding scheduled into their agendas. Get creative and have fun with it!

These four factors can be used whether you’re establishing a new team or simply trying to revitalize an established one. Supporting your team members will allow them to unlock their full potential